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Automoblox
While studying Industrial Design at Carnegie Mellon University, Patrick Calello was challenged with the task of developing new consumer product concepts fo the do-it-yourself wooden hobby industry. Being a "car-guy", Calello immediatly developed a novel toy car concept that could be fashioned out of wood. It was the fall of 1992 when the original concept was born for what would become Automoblox. The idea was to inspire creativity in children by allowing them to visualize and assemble cars of their own design. Calello believed that the key to a clever and innovative toy car to use modern automotive styling crafted out of wood - a reinvention of he classic wooden car.
- Head office
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The Automoblox Company
18 N Salem Street
Dover, NJ USA 07801
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